Business Building Corner


Effective communications for team-building

When you commit to being a business builder with LifePharm, you naturally look forward to becoming a successful entrepreneur. You believe you can do it and you do your best to sell LifePharm products and sponsor new IBOs. To get on the fast track of becoming a successful LifePharm IBO, one of the major skills to develop is effective communications for team-building.

What does it take to make communications to and for the team, effective?

  • Regardless of your team members’ prior experiences with conducting business, levels of education or personalities, you can’t go wrong with getting to the point quickly and concisely. No one wants to hear a team leader ramble on; everyone wants to know what the punch line is as soon as possible.
  • Be thorough. Don’t piecemeal information. That only leads to confusion. Plan what you want to communicate to the team, and lay it out completely.
  • Make your communication as simple as possible. This will allow everyone on the team, newcomers and veterans alike, to understand easily what you’re conveying.
  • Whatever you communicate should allow for a dialogue. Be inclusive with your team members and adopt a nurturing rather than commanding tone. If you are communicating via email or any other way where the team cannot see your facial expressions, be even kinder in tone. Because your expression cannot be seen over email, even the slightest harshness in tone can be misconstrued. If it’s a conference call, make sure you don’t do all the talking, so it’s a conversation rather than a monologue.
  • Do your research before you send out a communication; do a presentation or conduct a webinar. When you have the team’s attention, the last thing you want to do is misinform them. This is especially important when you are discussing LifePharm products. Remember to give good endorsements, but never make oral or written claims about curing or treating disease.
  • As a leader, whenever you communicate with your team, you should be role modeling for them to duplicate your efforts. That makes clear communications even more important. You don’t want your downline to duplicate muddled information.
  • Communicate kindly but authoritatively. In other words, do not come across as hesitant or unsure. Be positive, sound sure and assuring, and always project confidence. After all, if you are not a portrait of confidence, why would people want to follow you?
  • Encourage interaction. Ask for feedback to your emails and commentary on your webinars and presentations.
  • When you are communicating visually, be expressive with your body language. You should convey a relaxed atmosphere, but be serious at the same time. Lean forward and use hand gestures when appropriate. Take advantage of the fact that your team can see you, whether it’s via FaceTime, Skype or any other visual medium.
  • Remember to show appreciation for your team. No matter what form your communication takes, always close with a thank you or some statement of appreciation—whether it’s for the team’s loyalty, dedication, efforts, any special accomplishments, or just for staying on board.

Like everything else, practice makes perfect. If you’re not communicating with your team, you won’t become proficient at it. Make it part of your business routine to schedule regular communications with your team members!